Online Business Basics

Narrowcasting

Roben — Wed, 12 Dec 2007 14:07:33 +0100

The DoshDosh website has an interesting article about narrowcasting, which it has just published.

As opposed to broadcasting, the narrowcasting techniques involves focusing on a smaller, niche target group of readers when publishing articles to the internet.

Google Adsense

Roben — Tue, 11 Dec 2007 13:42:29 +0100

Google's Adsense program is a very simple method of monetising websites. The principle is that website owners who publish content can provide adverts targeted towards their content, and each time a visitor clicks on one of these adverts, the website owner gets a commission paid to them.

New Roben Website

Roben — Mon, 10 Dec 2007 14:46:16 +0100

Just a quick short story to let the world (or rather the UK) know that the new Roben website is now fully up and running.

We will be providing regular (hopefully daily) updates to the website and bringing you many helpful UK online business related articles, reviews, news stories, and more.

Benefits of Having a Business Web Site

Roben — Mon, 10 Dec 2007 14:11:35 +0100

There are lots of benefits to having a website, but the most important is that having a web site is now a customer requirement. If you own a business today your customers EXPECT you to have a web site.

Listed below you'll find a whole variety of reasons to have a business wesbite. There are more reasons, but we feel that these are probably the most important.